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{UAH} UNAA, ATA enter into partnership to promote Destination Uganda


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UNAA, ATA enter into partnership to promote Destination Uganda

"This is a historic opportunity for Ugandan businesses; travel agencies, tour operators, hoteliers and pretty much every one in the hospitality and travel industry" Mrs. Irene Kasujja, UNAA Director of Development 
          
 
NEW YORK, N.Y. August 5, 2014 - The Ugandan North American Association (UNAA) and the Africa Travel association (ATA)  announced today that they have entered a partnership to promote Destination Uganda alongside UNAA's 26th Annual Convention at the Hyatt Regency La Jolla Hotel and ATA's 39th Annual World Congress, to be held from November 11-16, 2014 in Kampala. 
 
ATA's signature event on the African continent will be hosted by the Uganda Ministry of Tourism, Wildlife and Antiquities under the auspices of Honorable Minister Maria Mutagamba, with the theme "Tourism is Everyone's Business."
 
The ATA-UNAA partnership strives to advocate, market, and promote Uganda as a world-class tourism destination; showcase the destination's diverse travel products, services, cultural and natural attractions, and investment opportunities; and to encourage and advocate for the engagement of the Ugandan Diaspora community in North America in the promotion and investment of travel and tourism.

 
ATA and UNAA will coordinate efforts to ensure the most comprehensive participation of the Ugandan Diaspora in ATA's 39th Annual World Congress and UNAA's 26th Annual Convention at the Hyatt Regency La Jolla Hotel."

 
Members of the African Diaspora are an incredibly valuable resource for countries to promote travel and tourism. At ATA, we are always looking for opportunities to engage members of the African Diaspora to foster tourism development and growth on the continent and are delighted to partner with UNAA," said ATA Executive Director Edward Bergman.

 
"As an organization we are so proud of this partnership with the Africa Travel Association. It is in line with our mission of creating relationships and partnerships with the private sector, the public sector and colleagues from the civil society. This great for UNAA and great for Ugandan American businesses" said UNAA President Brian Kwesiga.

 
To launch promotions for the congress, a high-level tourism delegation from Uganda will participate in a North America promotional road show commencing at the 26th Annual UNAA Convention and Trade Exposition in San Diego, CA from August 29-31, 2014. 

 
Known as the "premier global networking event for the Ugandan Diaspora," the UNAA Convention will bring together more than 3,000 Ugandan Americans and friends. The program includes meetings, discussion groups, forums on various topics affecting Uganda and the Ugandan Diaspora; such as the Trade & Investment Forum, Technology Forum, Political Forum, as well as forum on Intergenerational relationships between immigrants and their children born in the Diaspora. 

About Ugandan North American Association (UNAA)
Founded in 1988, UNAA is the largest and oldest Ugandan diaspora association in the world; stimulating and encouraging acquaintance and fellowship among members. The Annual convention and trade exposition held in different cities in North America during each Labor Day weekend brings together members and creates a platform on which they can network, share, experience and showcase Uganda's rich cultural heritage and the abundant opportunities of their new homes on the continent; bringing together leading voices in business, government, academia, technology, health and other professions from Uganda and the Ugandan diaspora. For more information, visit http://www.unaa.org/.

About the Africa Travel Association (ATA)
The Africa Travel Association (ATA) is the leading global trade association promoting travel and tourism to Africa and strengthening intra-Africa partnerships. Established in 1975, ATA serves both the public and private sectors of the international travel and tourism industry. ATA membership comprises African governments, their tourism ministers, tourism bureaus and boards, airlines, cruise lines, hotels, resorts, front-line travel sellers and providers, tour operators and travel agents, and affiliate industries. ATA partners with the African Union Commission (AU) to promote the sustainable development of tourism to and across Africa. ATA's annual events bring together industry leaders to shape Africa's tourism agenda. For more information, visit www.africatravelassociation.org
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